2022 SME Program

Dear Members, 

We are delighted to announce and invite you to be a sponsor for
The ASEAN SME Academy(the Academy). The Academy is an online training platform built to provide free, centralized access to global and regional/country-specific training resources and support ASEAN SMEs by strengthening their business as well as their digital skills. The Council will significantly increase the number of SMEs that we are able to reach by upgrading and expanding the offerings and accessibility of the platform along with the accompanying activities. This new website will be relaunched in Q1 2022, and we are happy to invite you to participate in this initiative.  

In 2022, the Council aims to create a centralized and top learning resource for ASEAN SMEs through the Academy portal, with a focus on five main activities: 

  • Relaunching the ASEAN SME Academy 2.0 
    Aimed to be a world-class, user-friendly, and attractive platform with the inclusion of several ASEAN language options along with course offerings that cover various topics of interest to SMEs and enable feedback loops, which allow us to continually improve the effectiveness of the program. Key features will include: a) Multilanguage support (adding three new ASEAN languages to the site: Bahasa Indonesia, Thai and Vietnamese), b) New visual design and mobile-friendly, c) Top online resources for SMEs, d) Certifications. This ASEAN SME Academy 2.0 will be relaunched in Q1 2022. 
  • SME Webinar Series: Rebuilding the ASEAN Economy 
    Continuation of the flagship capacity-building programs that allow SMEs and government officials to observe and participate in the Council members’ ongoing SME training initiatives. We plan to execute up to seven webinars in 2022. 
  • US-ASEAN SME Community 
    A forum for ASEAN SMEs to build social and business networks as well as exchange information of all kinds. We will provide an online mentoring program with volunteers from the Council members as experts to ASEAN SMEs. Member sponsors will have a dedicated ‘digital lounge’ based on their specific field of interest to provide a one-on-one session with ASEAN SMEs. 
  • US-ASEAN SME Podcast
    A periodic podcast for ASEAN SMEs that will cover various topics on entrepreneurial strategy, the latest technology, updates on the latest regional and/or country policy for small business and business insights. 
  • Newsletter and Promotion 
    A bi-monthly soft-copy newsletter highlighting recent ASEAN SME Academy program activities and companies’ contributions will be established. Content will also include promotion of course listings, company profiles, upcoming events, and success stories via the Council and ASEAN SME Academy website and social media. 
​
As a joint initiative between the Council and ASEAN Coordinating Committee for Micro, Small and Medium Enterprises (ACCMSME), the Academy's position has become more important than ever as the number of registered users has grown during the pandemic to more than 460,000 visitors and more than 9,500 registered users as of December 31, 2021. Moreover, as we shifted our in-country workshop online and integrated the SME Webinar Series during the COVID-19 pandemic, we have empowered more than 10,000 small business owners and executives through eleven webinars and one hybrid program in the Philippines, Thailand, Indonesia, Singapore, Vietnam, Myanmar, and Malaysia since 2020.

The Council is inviting you to be the sponsors and take advantage of this exciting platform. We are seeking a three-year financial commitment to support this initiative. This will be a valuable opportunity to help lead our efforts to engage important and large SME sectors in Southeast Asia as well as support our engagements at the ASEAN regional and country level. Please let us know if you have specific questions or need further information. 
  
Yearly Sponsorship Levels: 
 
  • Platinum Package          USD 100,000 (maximum 2 sponsors) 
  • Gold Package               USD 75,000 (maximum 3 sponsors) 
  • Silver Package              USD 50,000 (maximum 4 sponsors) 
  • Bronze Package            USD 25,000 

We encourage you to take advantage of this exciting initiative and have provided a work plan and sponsorship benefits for your review. We welcome any feedback on how to ensure these initiatives are impactful and in line with your priorities.

Please email me at  
tosius@usasean.org  and copy  Nugraheni Utami  at  utami@usasean.org with any questions. We urge you to confirm your interest before  COB on March 14, 2022. We will follow up with you with more information and the next steps. 

2022 SME Program

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Event Sponsors

Amazon Web Services Singapore Private Limited
Amazon Web Services Singapore Private Limited
Visa Worldwide Pte Limited
Google Asia Pacific Pte Ltd
Visa USA Inc.
Visa Worldwide Pte Limited
Date and Time

Saturday Jan 1, 2022 Monday Jan 31, 2022

Fees/Admission

Yearly Sponsorship Levels: 
 

Platinum Package (USD 100,000 - maximum 2 sponsors) 
Gold Package (USD 75,000 - maximum 3 sponsors) 
Silver Package (USD 50,000 - maximum 4 sponsors) 
Bronze Package (USD 25,000)

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